Right now, marketers are being called upon to deliver clear, consistent messaging at speed. It has to be both sensitive and engaging; helpful while raising brand awareness. If it’s feeling like a challenge, that’s because it is.
A crisis is no time to hide. In fact, right now, leaders should be more visible than ever. Our Head of Communications, Lily Carlyon, offers her advice for communicating while navigating the storm.
Right now, marketers are being called upon to deliver clear, consistent messaging at speed. It has to be both sensitive and engaging; helpful while raising brand awareness. If it’s feeling like a challenge, that’s because it is.
A crisis is no time to hide. In fact, right now, leaders should be more visible than ever. Our Head of Communications, Lily Carlyon, offers her advice for communicating while navigating the storm.
