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7 metrics to measure the effectiveness of your video
Here are our favourite metrics to look at to find out if your videos are performing the way you want them to.
Read MoreSocial savvy | A brief guide to slaying social media at events
Social media can work alongside content to drive interest and push customers through the funnel.
Read MoreSocial savvy | Facebook’s woes and what algorithm changes mean for content marketers
Facebook’s annus horribilis means content marketers can expect further changes.
Read MoreSocial savvy | 6 social media trends you need to note for 2018
From Artificial Intelligence (AI) to chatbots and everything in between.
Read MoreSocial savvy | The good, the bad and the “Orwellian”: Facebook and content marketers
We unpack (and rank) actions taken by Facebook, and what they signify for content marketers.
Read MoreSocial savvy | Facebook wants you to make more video. Should you?
Facebook video is (probably) the future. Should content marketers make the pivot? The point is moot.
Read MoreNeed more convincing?
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