Cara is our chief executive and head of client services. She leads Mahlab passionately, ensuring every client gets the very best from their partnership with us. In her pre-Mahlab years, she worked for Murdoch Books, servicing international publishers across Europe and North America, before moving to New York with Australian start-up Bookstr to develop its revenue model. She is the proud mum of two beautiful girls who have starred in Mahlab video content, guaranteeing abundant "oohs" and "ahhs" at every presentation. A tip from the team: unless you want emails from her at 3am, do not feed her coffee after midday.